There’s never been a better time to live a healthy and active lifestyle. From supplements to training programs, there’s individualized support for every athletic benchmark along the way. But at the core of human physiology are universal elements that any active body craves: raw protein, amino acids, essential vitamins and minerals necessary for every function of every body.
In 2013, we set out to create the superfood of the future to supplement plant-based athletes and their quest for optimal health, stronger fitness goals and peak performance.
Our founding team and microbiologists, with a background in phycology (the study of algae), began looking at the dense nutritional benefits locked inside spirulina algae. Though relatively new to the health and fitness industry, spirulina is one of Earth’s oldest microorganisms, packed with some of the densest nutrition known to nature.
As we began to understand this powerful superfood and its benefits to sports performance, especially for endurance athletes and vegan athletes, we wondered why more spirulina wasn’t offered in its raw, pure form. (Most spirulina supplements on the market have been reduced to a dried, lifeless powder with empty nutrition and a bad taste.) After all: fresh, raw ingredients have the largest nutritional value. Why wasn’t anyone tapping its potential?
We set out to change that.
After many meetings, industry research, and product testing, we came to the simple solution: Pure Spirulina Algae had the largest nutritional properties potential available, simply waiting to be harnessed and passed on to consumers. Upon realizing the true potential available of this unbelievable superfood, we set to work. Our team learned everything we could about micro farming and algae production, to ensure our product would be the safest, most sustainable, cleanest, and most nutrient dense Spirulina we could possibly provide.
Every minute of development and research has been centered around simply providing a product that is worthy of purchasing, and holding the superfood name. After considerable research and development, it was time to groom the perfect strain of Spirulina to take to market in the freshest way possible. It was time to actually provide the 72% whole protein, alongside other industry shaking nutritional properties to the consumer.
We learned everything we could about micro-farming techniques to grow the world’s cleanest and most sustainable spirulina. By freezing it in its purest and freshest form, we eliminated the bad smell and taste associated with most spirulina and found it to be 150% more nutritionally complete than powdered spirulina. And because of its soft-wall cell structure, human bodies will absorb 95% of its nutritional value — making fresh SP2 Spirulina worthy of its superfood status.
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